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Exceptional quality — Designed to last
Female founded — Established over 11+ years ago
  • Exceptional quality — Designed to last
  • Female founded — Established over 11+ years ago

Hicks & Brown Tips

How to Clean and Care for a Wool Felt Hat

The key to keeping your hat looking it's best

How to store a wool felt hat

Frequently asked questions

Yes. Wool felt hats are naturally water resistant and can comfortably handle light rain. If your hat becomes wet, allow it to dry naturally away from direct heat.

Use a lint roller or soft hat brush to remove dust and dirt. For stubborn marks, gently dab with a damp sponge and allow the hat to air dry.

No. Wool felt hats should never be submerged in water or machine washed, as this can cause shrinkage, distortion and damage to the felt.

Allow the mud to dry completely before brushing it away. Trying to clean wet mud can push dirt deeper into the felt.

Store your hat away from direct sunlight and moisture. Keep it on a shelf, hat stand or hook where the crown and brim will not become crushed.

Yes. Prolonged exposure to direct sunlight can cause fading and may affect the shape of the hat over time.

Heat, moisture or incorrect storage are the most common causes. Avoid placing hats near radiators and never store them under heavy objects.

With proper care and storage, a quality wool felt hat can last for many years while maintaining its appearance and structure.